e-Commerce August 19, 2019

Equity in late stage tech venture swapped for media inventory on major media platform

We acted on an innovatively structured equity for media swap, where equity in a late stage UK technology venture was exchanged – as part of a wider financing – for a corresponding amount of media / advertising inventory on a major media platform.

Deal/project: Late stage funding round

Date closed: August 2019

Space: e-Commerce



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