HLaw advises Feel Holdings on partnership with Cheryl Cole

Our team advised Feel on its commercial partnership with celebrity, entrepreneur and Girls Aloud’s, Cheryl Cole, following which Cheryl has been promoting the Feel brand.

Founded by serial entrepreneur Boris Hodakel, Feel is a fast-growing, digital health start-up that is on a mission to clean up and disrupt the dietary supplements space. We are pleased to continue to support Feel in their growth as they further expand their nutritional product offering and partnerships.

Humphreys Law

Deal/project: Commercial Partnership

Date closed: May 2021

Space: Digital Health

Press releases:

Mirror